As there are lots of different processes out there to solve a problem, It creates confusion about what to choose, which is better for us, and sometimes it also creates conflicts, because when it comes to teams, they start to advocate for their methodologies or processes.

First of all, It’s not a fight about which is better and which isn’t. It’s about choosing the efficient process according to resources at our hands and our requirements.

In this article, we are going to talk about these two famous problem-solving processes

In brief, and we’ll also talk about…


Guerrilla usability testing is a fast and cheap way to test your ideas, it is a powerful technique when you don’t have resources to set up the testing room, plan a screener, recruit users and then interview and incentivize them.

It can be useful in a lean environment when you have to test your hypothesis regularly like every week, to get quick feedback and validate your hypothesis.

Conducting a Guerrilla testing can be a little tricky because you know what is worse than “no feedback”, it is the “wrong feedback”, so there are some things you need to keep in…


Image credit : Daria Nepriakhina

Design thinking, a powerful tool, a creative way of solving a problem. Design thinking as the words say, “design” and “thinking”, it gives access to everyone to use creative thinking and designer’s toolbox to solve a problem and drive innovation.

IDEO popularized the term “design thinking”, from their earlier days, they have been practicing human-centered design, and they took up the phrase “design thinking” to describe the elements of their practice they found most learnable and teachable:

  • Empathy
  • Optimism
  • Iteration
  • Creative confidence
  • Experimentation, and an Embrace of ambiguity and failure.

Design thinking is a philosophy, plus the tools and exercises…


typographic poster moodbaord for the Weeknd’s new album “after hours” cover art.
Typography poster exploration for album cover art. image credit

Have you ever had an idea that you can feel, and imagine how it would look, feel, taste, or sound like in reality but… you just can express it through word or just by explaining it to someone else and every time you get… “what the heck are you talking about?”

Well, you don’t have to worry, there is one tool that can help you with this problem and that tool is…*drumrolls

Mood boards

“A mood board is a type of visual presentation or collage consisting of images, text, and samples of objects in a composition. It can be based on a…


a collage of smiling faces of people from different ethnicity, age group and culture.
Image Credit : Johnny Grieg

Over 15% of the world’s population of which more than 1 billion people have disability, shown in a report by WHO (world health organization) and this number will increase to double by the year 2050.

As we are living in a fast-paced world with lots of information without any cost is available at our disposal. The Internet has become a big part of our life, a source of information, where we learn, have fun, interact with people around the world and all the other things too.

Just imagine if you are not able to use your devices to access the…


Image Credits: Nicole Saavedra

Words have their power and they also have limitations as language barriers but that’s where Images comes into play, whether it is to convey a message, telling a story, or to evoke an emotion.

Lots of information can be packed in a picture as the quote says “A picture’s worth a thousand words”, and it’s better to show than tell, because our brain can interpret an image faster than text. Our brain is designed to perceive the world visually, and that’s what we crave for.

When used right, images can make miracles, it can help you manipulate the feelings and…


Before we get into those rules, we should know “Why should we follow these rules?”

As Dan Ariely said in his book “predictably irrational” that “Humans rarely choose things in absolute terms”. We as humans and designers need some standards to rely on, some guidelines to follow so we can make choices or we will end up making random decisions.

So, earlier interface designers did years of research and figured out how users interact with interfaces and they have tried to write down these guidelines to record their insights and guide the efforts of future designers.

Ben Shneiderman (born August…


Why I’m writing this article:

While researching for my project I decided to conduct a survey so I made a typical “google form”, and one thing I did after writing that survey for which I’m thankful, is to share it with a UX researcher and my college senior and his comment was — “Dude, umm honestly, this is crap. Read & Refine”. So, this was the main motivation behind my learning and writing this article.

This article is meant to help UX designers (UX= user experience) like myself who hasn’t conducted any online survey before and don’t know how to design an effective one.

What is a survey?

A…

Kartik Malviya

Experience design, and Accessibility . 🎶Music . 📚Books & ☕ Chai. Instagram: @design.kartik

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